New-car sales have slumped for the second month in a row, despite a booming demand for hybrids, which saw again Toyota RAV4 top the charts as best-selling model.
Recent data released by the Federal Chamber of Automotive Industries (FCAI) confirmed that 97,020 vehicles were purchased, a 12.4% decrease from the same month last year.
The reported figure does not include sales figures from Tesla and Polestar, who have stopped reporting their numbers to FCAI, but still share their monthly data with the Electric Vehicle Council.
FCAI Chief Executive Tony Weber stated that although the sales results up to the end of September were strong, the decline in sales compared to the same month last year reflects the current challenging economic conditions.
“During the early part of the year we witnessed record numbers,” he said. “However, the September result shows that the state of the economy is impacting purchasing intentions.”
Electric Vehicles, Hybrids and Plug-In Hybrids
Combining both FCAI data and reported figures from Tesla and Polestar to the Electric Vehicle Council, Australian new car buyers purchased 6,422 Electric Vehicles (EV), down 27.2% from the previous year.
In contrast, Hybrid sales were up 34.4%, with 13,579, while Plug-in Hybrid Electric Vehicles (PHEVs) were up 89.9% from September 2023, with 2,470 sales.
Top 10 Cars Models in September 2024
The Toyota RAV4 has once again secured the top-selling vehicle for the month above Ford’s Ranger.
The Toyota HiLux (4,496), Ford Everest (2,902), and Isuzu D-Max (2,612) rounded out the top 5.
This month’s top 10 consisted entirely of utes and SUVs, without any traditional 'passenger cars' – hatchbacks, sedans, coupes or people movers.
| Rank |
Model |
September 2024 Sales |
| 1 |
Toyota RAV4 |
5,183 |
| 2 |
Ford Ranger |
4,485 |
| 3 |
Toyota HiLux |
4,313 |
| 4 |
Ford Everest |
2,902 |
| 5 |
Isuzu D-Max |
2,612 |
| 6 |
Mitsubishi Outlander |
2,508 |
| 7 |
Kia Sportage |
2,055 |
| 8 |
Mazda CX-3 |
1,982 |
| 9 |
Mazda CX-5 |
1,799 |
| 10 |
Hyundai Tucson |
1,766 |
Top 10 Car Brands In September 2024
Toyota remained the most popular new-vehicle brand with 18,110 sales, followed by Ford (8,303), Mazda (8,201) Kia (7,650), and Mitsubishi (6,130).
Hyundai, Isuzu Ute, MG and GWM all reclaimed a position in the top 10 for September, although the same could not be said about Nissan, who watched Subaru re-enter the top 10 and nab the tenth position.
| Rank |
Brand |
September 2024 Sales |
| 1 |
Toyota |
18,110 |
| 2 |
Ford |
8,303 |
| 3 |
Mazda |
8,201 |
| 4 |
Kia |
7,650 |
| 5 |
Mitsubishi |
6,130 |
| 6 |
Hyundai |
5,633 |
| 7 |
Isuzu Ute |
3,929 |
| 8 |
MG |
3,841 |
| 9 |
GWM |
3,802 |
| 10 |
Subaru |
3,169 |
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